Cosmic Cow Pie: Connecting the Dots

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5 To Dos Before Marketing Your Home

What a delight to meet Kristen Ueckert from Keller, TX.

Studies show a seller has 8 seconds to make a buyers "A" list before they get the X.

Kristen Ueckert, shares in the first paragraph what needs to be done for that initial first impression to be a GREAT listing that SELLS.

The pre-sale home inspection handles objections before they even come up!


Thanks Kristen for this easy to do list to get a SOLD sign in the front yard!

 

1. Flower up curb appeal. Do the lawn and bushes look neatly manicured? Could it use more? Are pretty flowers or plants framing the entrance? Is the walkway free from cracks? Does it smell like blooms or manure as you approach the front door? Are the windows clean? Is the paint peeling? Is the grass healthy? Weeds are green, too, you know, so by healthy I not only mean green, but I also mean no weeds. Does your front door have a fresh coat of stain or paint? Curb appeal can be a chore or a fun family event. Either way, it has to happen before the sign goes in the yard! And, by the way, continue it 'til the closing. It's just the right thing to do.

2. Have a pre-sale home inspection. Be proactive. An inspector will give you a good indication of what will stand out to potential buyers. Plus, it is highly likely the buyer will hire one themselves and why not eliminate everything he would otherwise report? You'll be able to make repairs before buyers start charging you 10 times the price in the low offers they would bring unmaintained or before their inspector gets there and the repair requests start flying in like rockets. The best way to avoid insulting low offers or nagging repair requests is look like a million bucks to begin with -- get things done before-hand.

3. Get replacement estimates. Do you have big-ticket items that are worn out or will need to be replaced soon, such your roof, old foggy windows or carpeting? Get estimates on how much it would cost to replace them, even if you don't plan to do it yourself. The figures will help buyers determine if they can afford the home and will be handy when negotiations begin. Don't play poker. They will see your foggy window and raise you ten.

4. Find warranties. Gather up the warranties, guarantees, and user manuals for the furnace, washer and dryer, dishwasher, and any other items that will remain with the house.

5. Organize and clean. De-clutter! Items like kitchen tools, out-of-season clothes, toys, and exercise equipment need to GO. Store items off-site or in boxes neatly arranged in storage areas. Clean windows, floors, fixtures, walls and baseboards to make the interior shine.

Sellers, the beauty of a tough economy is a lot of homes are neglected, abandoned, abused or otherwise show like poo. This is your chance to shine! Plus, none of the recommendations above are bank busters.

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Cosmic Cow Pie

Carra Riley

Comment balloon 8 commentsCarra Riley & Declan Kenyon • May 20 2010 11:27AM

Comments

Carra:  Great post to reblog.  I especially like item number three.  Just getting the estimates can help sellers realize the real cost a buyer would incur to update the home.

Posted by Chris Ann Cleland, Associate Broker, Bristow, VA (Long and Foster REALTORS®, Gainesville, VA) over 10 years ago

bringing in a handy man to take care of the little deferred maintenance items we all live with is a great way to have you home show well to potential buyers.

Posted by Robert Rauf (HomeBridge Financial Services (NJ)) over 10 years ago

Chris ~ I agree with you entirely... handling objections before they come up makes the difference in a sale or no sale.  I like to walk through the house and have the seller put themselves in the buyers shoes and make a list of the objections.. then sit down and try and address them.  Most sellers know what they would change.. it is just hard to address those changes when they are ready to move.

Robert ~ Perfect addition to the post!  Just get the small things taken care of so the buyer does not come back with a big repair list or low offer to take care of those issues.

Posted by Carra Riley & Declan Kenyon, Helping people Transition at all ages! (Brokers Guild Cherry Creek Ltd) over 10 years ago

There is ALOT of conversation lately about pre-inspections, and I have chosen NOT to do these.   Great post Carra, as usual!

Posted by Joan Cox, Denver Real Estate - Selling One Home at a Time (House to Home, Inc. - Denver Real Estate - 720-231-6373) over 10 years ago

Great tips - thanks for the post.

Posted by Billie Hillier, Savvy Home Realty Solutions (http://702IsHome.com) over 10 years ago

Carra ~ I especially like #1.  The first impression will always leave an impression about the home, so it had better be a good one!

Posted by Dawn A Fabiszak, The Dawn of a New Real Estate Experience! (Private Label Realty ( Denver metro area, Colorado) over 10 years ago

Joan ~ I have heard a lot about pre-inspections too and think it is a wise idea... now Credit needs to go to Kristen Ueckert (Ueckert Realty LLC): for this great post! 

Billie ~  Seemed like good information to share from Kristen.

Dawn ~ 8 seconds.. that is all a seller has.. so it better look nice on the outside.. people do judge a book by the cover.

Posted by Carra Riley & Declan Kenyon, Helping people Transition at all ages! (Brokers Guild Cherry Creek Ltd) over 10 years ago

Studies consistently show that homes with pre-listing inspections sell faster, sell for more money, and have fewer problems during escrow. So why isn't everyone having pre-listing inspections?

Posted by Jim Frimmer, Realtor & CDPE, Mission Valley specialist (HomeSmart Realty West) over 10 years ago

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